Looking for the latest social media trends? Based on Exact Target’s 2014 State of Marketing Report here are five areas you should start paying attention to right away.

Internet has got us used to consuming only the content we prefer. Furthermore, the crisis has got us used to consider even twice what we spend our money on. Neither of these are in favor of the recent, channel-based TV watching practice.

Recently the word ’meme’ has become as well-known as ’tablet’ or ’Wi-Fi’. But did the champion of sharing exist before internet? After all, what does ’meme’ mean?

The number of new generation mobile devices is growing rapidly all over the globe. Although Smartphones didn’t exist until 2007 and tablets only appeared in 2010, experts prognosis about 1,25 billion sold unit by the end of 2013. This trend has already made a huge impact on the world of advertising.