Emblematic success

Logo designs are meant to embody the very spirit of the company they represent. Some logos remain unchanged after decades of use, while many are updated periodically to reflect a more modern look and feel. When it comes to creating a successful logo for your brand, it seems simplicity is the key.

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Brand your CONTENT at Cannes and entertain!

The task of creating or naturally integrating original content for a brand that is entertaining and engaging for the audience was not an easy task to accomplish. No Grand Prix handed out this year.

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Tips on AdWords campaigning

Some articles analyzing marketing strategies had recently stated that Google AdWords isn’t practical for small businesses. Paid search contains a risk factor, not just for small businesses, but for any organization new to the field. It is often associated with awful stories about high costs, low ROI and diverse fraud tactics.

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