“Nestlé Megapromotion 2014”, POS

Our task: generate sales and promote the whole Nestlé product range together
Our solution: 360° campaign:

• creative concept
• esign and production of every communication tools
• TVC
• full coordination of consumer’s promotion:
  • sweepstakes-management, contacting with winners
  • legal and administrative solutions
  • creating and managing the digital platform (individual promotional site called www.nyerjanestlevel.hu + online ads and banners)
  • creating a 10 sec TV tag
  • PR articles
• database-building
• documentation, reporting